What Happened with LEGO – Reality Prose

“What happened with Legos? They used to be simple. Oh come on, I know you know what I’m talking about. Legos were simple. Something happened out here while I was inside. Harry Potter Legos, Star Wars Legos, complicated kits, tiny little blocks. I mean I’m not saying it’s bad, I just wanna know what happened.” — Prof. Cane – Community

Let’s take a look at the history of LEGO pricing and try to figure out what is going on.

If all the signs lead to the price of LEGO not increasing overtime, then why is there a common belief that it has? I have couple hypotheses:

  1. Children who were bought LEGO as gifts are now old enough to buy it for themselves and for others as gifts and they are surprised by the price.
  2. The advent of collectible LEGO sets and the internet has driven the secondary market of LEGO through the roof

Source: What Happened with LEGO – Reality Prose