The War To Sell You A Mattress Is An Internet Nightmare | Fast Company

Source: The War To Sell You A Mattress Is An Internet Nightmare | Fast Company

Why did Casper sue a mattress blogger? A closer look reveals a secret, multimillion-dollar battle to get you into bed.

a look at a little-known and hugely lucrative annex of e-commerce, one where the relationships can often get a little too comfy—until they’re not